Why Invest?

See why investing in CloudCoCo is a smart move

5 reasons to grow with CloudCoCo

1

Our recovery strategy is proving out

In addition to the acquisition of CloudCoCo Ltd and name change in Q4 of 2019, the new management team also embarked on several new initiatives aimed at resuscitating, resetting and optimising the business. Centred around four, short-term strategic objectives — increase sales, reduce churn, reduce costs and return to net cash generation — encouraging progress has already been made with significant remaining upside. With these measures nested in the company’s longer-term growth strategy, CloudCoCo is targeting improved profitability over time

2

Substantial growth opportunities in a fragmented marketplace

There are many managed IT services providers in the UK, but few are as nimble as and offer the same scope and quality of services as CloudCoCo. Against the backdrop of an increasingly sophisticated IT world and supported by some of the best talent in the industry and strong relationships with blue-chip technology vendors, CloudCoCo has a systematic approach to finding new opportunities and a tried-and-tested strategy for converting new business and growing our market share.

3

A disciplined focus on building long-term, contracted recurring revenue

An important facet of CloudCoCo’s strategy to become a sustainable growth business is a shift towards prioritising multi-year over single-year deals. A significant departure from the legacy business model, CloudCoCo’s current sales and marketing operations work to secure these longer-term deals and have been successful early. Continued progress will enhance the value of the business by increasing cash flow and improving revenue forecastability.

4

Experienced and proven management, with interests closely aligned to shareholders’

CloudCoCo’s new senior team has a track record of entrepreneurial success built on a customer-centric approach, strong emphasis on business development and sound industry understanding. They have a clear vision for how to create long-term value in the business, and with significant skin in the game, they are highly incentivised to deliver.

5

Well-positioned to benefit from structural change

IT and communications infrastructure is increasingly extending beyond physical premises, including the rapidly emerging trend of remote working, which has been further accelerated by the coronavirus pandemic to the point where it is now the new normal. Such decentralised operations bring with them several challenges, particularly around cybersecurity and collaboration. But CloudCoCo’s mix of in-house expertise and deep relationships with leading technology providers give it a strong competitive edge in a dynamic industry.